Blog Consulting, LLC - have you ever wondered why most people log onto the Internet? If you hope to have a successful blog, and/or social media channel, this would be a very good thing to know.
Thankfully, the fine folks over at RudderFinn have just given us a wonderful graphic that displays the results of their findings to just this very question.
Certainly our intuition brings us suspicions, but now we can see some hard data. Here are the top reasons:
- Learn - educate, research, keep informed
- Have fun - pass time, be entertained, escape
- Socialize - connect, share, discuss, be part of a community
- Express yourself - opine, entertain others, emote, be creative
- Advocate - influence others, activate support, join a cause
- Do business - work, manage finances, sell
- Shop - purchase, compare
These touch-points should be at the forefront of everything that we do in social media.
HT [Darren Rouse]
